At the NAB 2016 the Optical Devices Division of FUJIFILM North America will showcase its entire range of 4K Ultra HD Series, Cabrio PL cine/ENG-Style lenses, Premier PL 4K+ cine lenses, as well as the popular XA55x9.5BESM 2/3-inch zoom and XA99x8.4 ultra-wide field production lens.

Panasonic has announced the immediate availability of the economical AJ-PX230PJ AVC UL-TRA handheld camcorder, providing the quality, image control and much of the functionality of its predecessor, the company’s popular AJ-PX270.

Sony’s next generation of CineAlta products solves the workflow concerns faced by production professionals shooting 4K RAW: handling RAW files easily while maintaining the highest levels of image quality. The new products include the AXS-R7 RAW recorder, higher-speed AXS memory cards and the newest firmware (version 8) for the F55 and F5. These new technologies highlight Sony’s ongoing commitment to the CineAlta platform, adding new features and capabilities directly based on user feedback.

Dalet Digital Media Systems, a leading provider of software-based solutions for media organizations, announced today that NASA has expanded its Dalet installation, located at the Johnson Space Center (JSC). The expansion includes the addition of the award-winning IT-based Dalet Brio video server platform and Dalet Xtend, providing seamless integration with Adobe Premiere Pro non-linear editors (NLEs).

Sony has announced the PXW-Z150, the latest addition to its XDCAM range of professional camcorders. The camera possesses new functionality to enable wireless operation and 4K shooting. The set up is designed to enable content creators of all experience levels to deliver imagery for content and events shooting scenarios. It features a 1.0 type stacked Exmor RS CMOS image sensor, providing users with 4K recording and 5x slow motion in full HD.

Litepanels, a Vitec Group brand and innovator in LED lighting solutions for the film, photographic and broadcast industries, is pleased to introduce the Astra Soft Bi-Color LED panel. With a new diffused lens, the one square foot Astra Soft Bi-Color provides a soft light alternative to the original Astra 1x1 Bi-Color LED panel and mimics the effect of a softbox in a compact, portable design. Response from key industry insiders to the new light has been enthusiastic.

Sound Devices further expands support for its CL-12 Linear Fader Controller with the release of Firmware Version 2.11, which offers compatibility to both the 664 and 633 Field Production Mixers. Initially introduced only for the 688 mixer/recorder, the CL-12 is an optional accessory that features smooth-gliding 100 mm linear faders and is ideal for live mixing of multiple audio signals.

Panasonic have unveiled the VariCam LT, representing the next generation of 4K cinema cameras. The VariCam LT camcorder inherits the same super 35mm sensor and superb imaging capabilities that distinguish the award-winning VariCam 35, but with significant reductions in size, weight and price.

SAM today announces the brand new Kula range of multi-format production switchers, combining SD, HD and 4K capabilities. Built on the heritage of SAM’s award-winning Kahuna switcher, Kula uses innovative FormatFusion3 technology to seamlessly mix any format, up to and including 4K, eliminating the need for external conversion equipment.

Skynet iMotion Activities (SiA), an entity of the Proximus Group, has deployed two Kahuna 9600 production switchers with accompanying Maverik control panels from SAM to support SiA’s Multi Live sports programme. This delivers multiple live matches (up to eight) to viewers on one screen, including commentary and highlight analysis.